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Another reason to hate PDFs – content curation

I really should re-brand this blog ‘Death to PDFs’. But I got an email at work from someone formerly involved in the organization who had done a vanity Google after getting an influx of spam and scam emails. She’d discovered that her contact information was “all over the internet” and some of it was still on one of our websites.

See? See? No one is reading your bloody PDFs

Forum One, a Washington and Seattle based digital communications consultancy has found a report on a?World Bank report on… usage statistics on its own reports which are distributed in PDF. While the original document (which is, itself a PDF) steams through 32 pages of blah de blah trying to correlate teeny tiny download statistics with other publishing factors like the…

In defense of web content, or “don’t give me your binder and ask me to put it on the internet”

Over a yummy lunch a couple of weeks back some colleagues and I were talking about web content. They’d been at a how-to workshop where the facilitator seemed to have got it in their heads that putting any more than 150 words on any given page was verbotten. “I like long form content,” my colleague said, wistfully. We were short on time so I didn’t launch into this rant then and there. Now however, here goes.